As part of an observatory redevelopment, Empire State Building (ESB) built a brand-new, ground-floor entrance and lobby, enhancing the visitor experience. The project features spectacular photography, a two-story ESB architectural model and cutting-edge video display technology from Planar.
The largest deployment includes a 12-foot-long, 8-foot high Planar® TWA Series LED video wall that is used as a backdrop for ESB’s time-honored lighting ceremonies. Outside of the ceremonies, the Planar TWA Series LED video wall is used to show past events and high-profile celebrities that have visited the ESB. Numerous Planar® TVH Series LED video wall banners and Planar® QE Series and Planar® Simplicity™ Series 4K LCD displays were also installed throughout the new entrance to enhance wayfinding.